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In conversation at Loop 2016, veteran producer, beatmaker and label executive No I.D. talks of working with Vince Staples, constructing a career ark, and choosing the right material for the right artist.

Watch more: No I.D: Making beats for Jay-Z and longevity in hip hop:
Youtube

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Loop | No I.D: Producing artists vs. producing hits - Youtube
72 July 11

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